Corporate Chattisgarh – anti-terrorism campaign

An anti-terrorism campaign, created for a tabloid called Corporate Chattisgarh. 

The objective of the campaign was to raise at least a doubt in the minds of the TG which included a whole range of people who might be tempted to support, encourage or assist terrorist groups. Many of them were both well-qualified and well-settled with jobs in leading corporates and found their militancy through ideology rather than social or material deprivation. As well as youngsters who might be nurturing the idea of joining a terror organization, about the futility of religious violence. 

This campaign picked up a Clio.